Retail Solutions

The Retail industry demands high-performance business intelligence applications to support the intense challenges and trends that the industry faces, including:

• Data Proliferation
• Distributed Decision-making
• Focus on Customer Loyalty
• Sophisticated User Populations
• The Extranet

Retail Application Areas
Report example	Merchandise Management: MicroStrategy facilitates effective merchandising, enabling retailers to provide the right products to the right stores at the right time. Customer Snapshots: Ace Hardware, WHSmith and Hallmark Cards Learn more >
Report example	Vendor Analysis: MicroStrategy enables retailers to evaluate supply chain activities, logistics operations & vendor performance across a wide range of metrics. Customer Snapshots: Frontline, Hudson's Bay Company & Payless Shoe Source Learn more >
Report example	Sales and Marketing Analysis: MicroStrategy's ROLAP architecture delivers data transparency & insight for more efficient sales management, marketing promotions, operations & budgeting. Customer Snapshots: Lowe's Companies and The Wet Seal Learn more >
Report example	Customer Analysis and Relationship Marketing: MicroStrategy analyzes customer data at both the granular and aggregate levels to make customer segmentation possible Customer Snapshot: METRO Group Learn more >
Report example	Category Management: MicroStrategy provides analytics across a wide range of marketing, planning, operations & distributor relationship variables for the most effective category management. Customer Snapshots: Dick's Sporting Goods, Value City & Raley's Learn more >
Report example	Inventory Management: MicroStrategy assures a dynamic inventory that helps retailers avoid product losses to changing economic, technology or consumer conditions. Customer Shapshot: Learn more >
Report example	Loss Prevention: MicroStrategy incorporates solutions that help management uncover internal & external fraud, identify criminals for prosecution & deter fraudulent activity. Customer Snapshot: CSK Auto Learn more >
Report example	Employee Performance Management: MicroStrategy allows managers to evaluate employee performance across metrics such as sales, productivity, hours, budgets, expenses & other HR criteria. Customer Shapshot: Darden Restaurants Learn more >
Report example	Ecommerce Analysis: MicroStrategy analyzes vast amounts of Web traffic and Web commerce data to enable logistics users to manage the Web channel effectively. Customer Snapshot: The Men's Warehouse Learn more >
Report example	Financial Analysis: MicroStrategy enables retailers to examine financial performance metrics from across the enterprise and make the most profitable business decisions possible. Customer Shapshot: O'Reilly Automotive Learn more >

The MicroStrategy platform delivers a complete solution that exceeds the rigorous BI demands of the retail sector, including:

• Deployment to 1,000s of users in distributed stores and to the external supply chain requires full-function web interface with no download.
• Data scalability in the multi-terabyte range required by Retail analysis is only possible with the MicroStrategy ROLAP architecture.
• Complex retail analysis, such as category management and market basket, is well supported by MicroStrategy.
• Many-to-many relationships and non-aggregate metrics, essential for Retail analysis, are natively supported in MicroStrategy.